Brochures, catalogs, magazines design

publishing design, DESIGN BROCHURES, CATALOGS, MAGAZINES, toud, we help you tell your story

We believe that today, more than ever, design matters. We correlate the brand identity with the new materials and manage, every time, to put the content in a new light.

Brochures, catalogs, magazines design

We believe that today, more than ever, design matters. We correlate the brand identity with the new materials and manage, every time, to put the content in a new light.

Publishing design

Digital design, brochure design, catalogs, magazines

Brochures, catalogs, magazines design

The term Publishing design refers to the process of creating the visual appearance, formatting, and design elements of a publication, such as books, magazines, brochures, or even newsletters. It involves combining typography, graphics, images, and other elements to create a coherent and attractive design that is easy to read and visually engaging. It is not limited to the printed environment, but also refers to the digital environment. Very often the same content is built and prepared both for print and to be displayed on screens. The process is different and so is the result.

The design of communication materials is very important for today’s organizations, especially its adaptation to the public, to the consumption environment, and to the time that each person can allocate for reading. It ensures not only the transmission of important information, but also the creation of a strong brand identity.

There are a number of elements that you must consider in the design of any online/offline publication (publishing design)

Take into account the target audience – today time is the most precious resource, therefore you will have to deeply understand the people you are targeting, in order to offer them exactly what they need, when they need it, deviation from this rule will cause the materials to be ignored that you build
Take into account the purpose of the publication – there are an infinity of publications, materials, content, ideas, and messages around us, try to simplify any message you want to pass on, to be easy to understand and easy to remember – less and more (less is more)
To respect the style guide and the brand notebook – the materials made must have a design in balance with the brand identity, in this way you provide consistency to the entire communication process and strengthen the brand
To be optimized for readability, accessibility, and use – to achieve its goal, the materials must be easy to navigate, access, and understand.

We, at Toud, use our experience in graphic design, typography, layout design, and branding to create models that are not only aesthetically pleasing, but also functional and easy to use. We work closely with customers to understand their vision and goals and to create designs that reflect their brand identity and messages.

Below we present a series of books, catalogs, and brochures that we have produced for local and global companies with different communication needs and different target audience categories, in several languages, including Japanese, Chinese, Arabic, Farsi, Kurdish, Tigrinya, Turkish.

What do we do differently at Toud?

We have the patience to understand the context, the need for communication, the public and to find solutions
We like to explore – for example, for the Primavera Book project we reinvented the wheel, at least for Romania
We have experience – we have built many materials, including catalogs of hundreds of pages
We like what we do, it can be seen
We like to communicate, we believe that this is the only way to achieve a good result