VINARTE – presentation brochure in 4 languages
VINARTE – founding parents of modern romanian wine
Soare Cabernet Sauvignon, Bolovanu Cabernet Sauvignon, and Prince Mircea Merlot are the first iconic VINARTE wines established in Romania during the last decade of the 20th century and the early 2000s. They brought the company recognition as a specialist in red wines, a reputation it continues to enjoy today without interruption. Alongside the reds, the sweet wine Sirena Dunării—produced from grapes enriched in exceptional years through exposure to noble rot Botrytis Cinerea—demonstrated the winery’s outstanding potential in white wines as well.
All these legendary names—which are practically the Romanian equivalent of the Gotha Almanac for noble wines—are the result of the vision, philosophy, investments, and hard work of the people at VINARTE. A producer whose history is almost inseparable from the story of modern Romanian wine at the highest level.
About the project carried out with Toud
In 2021 Vinarte avea nevoie de o serie de materiale pentru a putea sa isi creasca vizibilitatea pe trei piete asiatice, Japonia, China si Coreea de Sud. Unul dintre aceste materiale era o brosura de prezentare a vinurilor proprii si a povestei acestui producatori de vinuri in 4 limbi. Sugestia Toud a fost sa construim cate o brosura pentru fiecare public, insa brief-ul a fost foarte strict.
Pe baza identitatii vizuale si a fotografiilor proprii am construit o brosura cu texte in 4 limbi, coreana, japoneza, chineza si engleza. Am avut ca obiectiv principal creearea unui layout aerisit, capabil sa captiveze si mai ales sa te faca sa urmaresti usor firul narativ in limba aleasa.
Rezultatul se poate vedea in varianta digitala a brosurii, aici.
