UI design
User experience design + user interface design – we help you tell your story!
We help organizations tell their story and create an impact. In the field of digital solutions, together with our customers, we achieve this goal through UX and UI.
What customers say about us
For us, each project is a step towards a sustainable impact, in business results and in the lives of the people involved.
UX design and UI design
We live in a world that demands more and more from us. Time is getting shorter and shorter, we interact daily with a very large number of digital products. We interact with digital screens all the time, in the car, at home, at the office, on the subway, or while shopping. In this context, the digital experience becomes essential. It can increase the user’s productivity and already has the power to influence even his health. The better the experience, the easier it will be to live in this hybrid – real-digital environment.
At Toud, we have been building digital experiences for more than 5 years. During this period, we developed our skills in the field of UX and UI. Below we present some of the completed UX/UI or just UI projects and explain how we can help you in this area.
UI design
Interface design – we build digital interfaces based on UX briefs. In the portfolio presented below, you will see the interfaces created for mobile devices (applications), as well as for web applications. For each project, we seek, in addition to respecting the elements of the brief, to succeed in telling the story of the brand.
UI design – mobile
In app projects, we always focus on simplifying the interface to improve the experience. The idea – less is more – makes full sense in the context of mobile applications. In these projects, we constantly return to the brief and try to effectively adapt the interface to the user. To simplify, we end up correlating the development with the places where the application is used (at the office, at home, on the road), with the time of day (where we know the information).
UI design – desktop apps and website UI design
Our projects speak best about us, below is a long list of completed projects.
The 5 TOUD principles – UX design and UI design
In order to bring value through UX and UI projects, we follow 5 principles:
Brand DNA – everything we make is in balance with the brand strategy
We never forget the brand. The website, mobile application, or any digital interface we build must tell the story of the brand. Without telling a story, without carrying parts of the brand in each element, without generating an emotional connection, we cannot talk about UX and UI.
Less is more
We believe that everything has to be simple and easy to understand and use.
Design for humans
Design exists exclusively to make people’s lives better, easier. It has no other meaning.
The context is important
There are no experiences lived in the abstract, everything is interconnected, people live experiences that are connected to each other. Through UX and UI, we seek to increase the quality of experiences, understanding the context in which they take place.
Tests tell the truth
We know that we only have a few truths, that’s why we test a lot. The tests tell us the truth and based on them, we can build solutions that bring results.
How much do UI Design services cost?
The price differs depending on the complexity of the website creation project. To make an accurate cost estimate, please provide more details about your project in the contact form. We promise to respond promptly. We have developed our own website creation process that enables us to be efficient, anticipate potential problems, and complete each project within the estimated time.
UX design and UI design – We told stories about
Felicitta — visual identity, strategy, and website for a place designed with people in mind
IdeaChef — Visual identity for a brand that sparks inspiration in premium gastronomy
The KADRA website, probably the most complex and extensive website we have created so far
Home, at the Origins – an identity-driven cultural project by the La Blouse Roumaine Community
How you prepare for a leap — about IESYS, an engineering company and the transformation it is undergoing
Ludan ENGINEERING – Branding for an engineering company: a transformation designed to highlight the team
Stridefull – a Romanian company on the level of the Olympic Games – a global brand
EMI Group – Visual identity and website for a company aiming for over 100 million euros in revenue by 2025
Gastroglam — the project that supports the dreams of those who create experiences at the table
ISPCF transformation: A new identity after 75 years of projects – brand strategy, visual identity, website
Asociatia Centrul Diecezan Caritas Iasi – a website design project
Fotosel – how we built the brand strategy
Resources UI design, UX design, branding, design
How much does a brand strategy cost?
The fight for the digital tourist: How a travel agency grows using AI in a market where the client no longer has patience
More leads and more conversions through WhatsApp – The Toud Method
AI Agents or How to Turn WhatsApp Conversations into Revenue
How a brand audit can grow a business
Hosting WordPress: Unde să îți găzduiești site-ul – Recomandarea noastră după 15 ani de experiență în web development
Brand story – how to build strong organizations
How a brand book can transform your business
We help you tell your story!
Toud – KINSTA
Toud – HubSpot
Hubspot solution provider Toud, Romania
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News
How much does a brand strategy cost?March 6, 2026 - 11:35 am
Checklist: 7 Elements to Increase Conversion for a travel agencyFebruary 26, 2026 - 12:59 pm
Branding and Design for Cultural Projects: Giving visual form to emotion and artFebruary 20, 2026 - 4:05 pm
Branding and Web Design for NGOs: How we transform mission into impact and real supportFebruary 20, 2026 - 3:52 pm
Impactful Startups: From brand strategy to visual identity, UX/UI, and growth mechanismsFebruary 20, 2026 - 3:26 pm
Rebranding for Engineering Companies: From organizational transformation to growth strategyFebruary 20, 2026 - 2:51 pm
Felicitta — visual identity, strategy, and website for a place designed with people in mindNovember 25, 2025 - 1:48 pm
IdeaChef — Visual identity for a brand that sparks inspiration in premium gastronomy
November 24, 2025 - 10:25 am
The KADRA website, probably the most complex and extensive website we have created so farNovember 21, 2025 - 8:25 am
Home, at the Origins – an identity-driven cultural project by the La Blouse Roumaine CommunityNovember 20, 2025 - 8:24 am
How you prepare for a leap — about IESYS, an engineering company and the transformation it is undergoingNovember 18, 2025 - 10:00 am
Ludan ENGINEERING – Branding for an engineering company: a transformation designed to highlight the teamNovember 14, 2025 - 11:37 am
More leads and more conversions through WhatsApp – The Toud MethodOctober 19, 2025 - 11:18 am
AI Agents or How to Turn WhatsApp Conversations into RevenueSeptember 10, 2025 - 11:13 am
